SM Makes it

SM EntertainmentNuova Fiera Visual Identity

SM Makes it

SM Entertainment

New Visual Identity Exhibition

SM Entertainment produces diverse various contents

not only in music but also in areas such as dramas, variety shows,

sports, fashion, entertainment, new media and life style.

The newly designed visual identity is

exible and applicable to various contents and

it is not limited to web, mobile, and oine platforms.

You can experience the vision and story of

SM Entertainment’s identity through the exhibition.

SM Entertainment is making something new once again.

SM Makes it