Familia

Familia is a federal retail chain of stores, a leader in the off-price segment in Russia

Familia is a chain of off-price stores with 5000+ brands at an affordable price. Get inspired by looks and shop without leaving home.

PRODUCT SEARCH

The product scanner in the application is a new functionality for obtaining information about a product. Just scan the label and information about the brand, composition, cost of the product and much more will appear on the screen. Thanks to this functionality, it became possible to search for the desired clothing size in other Familia stores.

SAFARI BONUS PROGRAM

Now your loyalty card will always be at hand. Show it directly from your personal account screen to receive bonuses. The history of accrual and debit of bonus points is also displayed in your personal account.

Enjoy benefits that are only available to members of the Safari bonus program.

BRANDS SUBSCRIPTION

Familia has 5000+ original brands and finding something you like is like finding treasure at the bottom of the ocean. And now, thanks to the new functionality - brand subscription, you can be sure that you won’t miss a single treasure. In order not to lose your favorite manufacturers, just subscribe to them and you will be the first to know when they arrive in your nearest store.

NOTICES

Be the first to know about sales, promotions and new arrivals. Push messages will tell you when it's time to go for treasures with benefits of up to -85%. Receive up-to-date information on new arrivals and seasonal promotions wherever you are: during your lunch break at work, while traveling, while enjoying a cup of morning coffee. Find real treasures at attractive prices and be the first to grab them.

Don't miss the chance to create your perfect brand image with Familia!