Pocket Ariely

Dan Ariely's insights in Behavioral Economics at the tip of your fingers.

Introducing Pocket Ariely – the greatest app ever created!

Featuring Dan Ariely, renowned behavioral economist, acclaimed speaker, bestselling author of Predictably Irrational, The Upside of Irrationality, The (Honest) Truth About Dishonesty, Payoff, and stand-in Superman, Pocket Ariely provides you with cutting edge insights from modern decision science.

Just look at what it can do:

READ: life-changing advice from a “genius at understanding human behavior” [James Surowiecki, staff writer at The New Yorker and author of The Wisdom of Crowds], and never make another bad decision!

WATCH: lectures and entertaining videos from “one of my heroes” [George Akerloff, 2001 Nobel Laureate in Economics], and never let anyone else make a bad decision either!

LISTEN: as a man described as “surprisingly entertaining” [USA Today] interviews the leading scientists of the day, and learn everything there is to know about humanity!

PARTICIPATE: work with mad behavioral scientist from my lab at Duke, the Center for Advanced Hindsight, and solve humanity's most perplexing puzzles in finance, health, productivity, and the list goes on and on!

With Pocket Ariely in your pocket, you can take Dan Ariely with you wherever you go. You’ll be happier (since you’ll never make another bad decision), healthier (since you’ll never make another bad decision), wealthier (since you’ll never make another bad decision) and wiser (yes, you guessed it: since you’ll never make another bad decision). We almost guarantee it!

Why should you pay for this app? Think about how much you spend on coffee on a weekly basis... maybe $5/week for that Caramel Macchiato at Starbucks? Or how much money you waste on products you don’t need. Just think: you could improve your life forever by saving your lunch money and bringing a salad to work on just a couple occasions. Your waistline may thank you, too! But most of all, think about how the purchase of this app will help the blossoming field of behavioral economics, as all profits will be put toward research being conducted at Dan Ariely’s Center for Advanced Hindsight at Duke University.

So, by buying this app, you are ensuring its future existence and getting a shot of feeling-good hormones! Thank you in advance for helping science.

Irrationally yours,

Dan